Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdShuffle is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 81 other categories.

2 AdShuffle is leading in Health, Nutrition, Business Services, Coupons and 13 other categories.


1 Sanoma is leading in most countries, including Romania, Lithuania, Finland, Denmark and 49 other countries.

2 AdShuffle is leading in United States, Brazil, Poland, Nigeria and 2 other countries.