Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdShuffle is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Business & Industry and 81 other categories.

2 AdShuffle is leading in People & Society, Religion & Spirituality, Business Services, Finance and 17 other categories.


1 TripleLift is leading in most countries, including United States, United Kingdom, Canada, India and 31 other countries.

2 AdShuffle is leading in Sweden, Denmark, Argentina, Kenya and one other country.