Market Share by Top Websites

1 AdTotal is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AdSide is clearly lagging behind, losing to AdTotal in all segments.

Websites Categories

1 AdSide has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Autos & Vehicles, News & Media and 60 other categories.

2 AdTotal is leading in Soccer, Marketing & Advertising, Humor, Games and 3 other categories.

Geography

1 AdSide is leading in most countries, including United States, India, Canada, Brazil and 15 other countries.

2 AdTotal is leading in Poland, France, China, Iran and 2 other countries.