2
In terms of market share, AdSide is clearly lagging behind, losing to BrandReach in all segments.
1
AdSide has better usage coverage in more websites categories. Including Reference Materials, Arts & Entertainment, Health, Lifestyle and 2 other categories.
2
BrandReach is leading in Adult and Business & Consumer Services.
1
BrandReach is leading in most countries, including Germany, United Kingdom, Canada, China and 8 other countries.
2
AdSide is leading in United States, Hong Kong, New Zealand, Philippines and one other country.