Market Share by Top Websites

1 C3 Metrics is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdSide is clearly lagging behind, losing to C3 Metrics in all segments.

Websites Categories

1 AdSide has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Autos & Vehicles, News & Media and 45 other categories.

2 C3 Metrics is leading in Travel, Accommodation & Hotels, Shopping, Finance and 42 other categories.

Geography

1 C3 Metrics is leading in most countries, including United States, Canada, Russia, France and 19 other countries.

2 AdSide is leading in Brazil, India, Pakistan, Philippines and 11 other countries.