Market Share by Top Websites

2 In terms of market share, AdSide is clearly lagging behind, losing to CONTEXTin in all segments.

Websites Categories

1 AdSide has better usage coverage in more websites categories. Including Reference Materials, Adult, Arts & Entertainment, Health and 2 other categories.

2 CONTEXTin is leading in Finance.

Geography

1 AdSide is leading in most countries, including United States, Hong Kong, New Zealand, Philippines and 2 other countries.

2 CONTEXTin is leading in Brazil, Canada, South Korea and Spain.