Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdSide is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Internet & Telecom and 61 other categories.

2 AdSide is leading in People & Society, Autos & Vehicles, Music & Audio, Sports and 28 other categories.


1 Moat is leading in most countries, including United States, Germany, United Kingdom, Canada and 33 other countries.

2 AdSide is leading in Ireland, Denmark, Mongolia, Pakistan and 2 other countries.