Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdSide is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Food & Drink and 66 other categories.

2 AdSide is leading in People & Society, Autos & Vehicles, Computer & Electronics, Sports and 31 other categories.

Geography

1 Moat is leading in most countries, including United States, United Kingdom, Japan, Canada and 35 other countries.

2 AdSide is leading in Russia, Belgium, Pakistan, Taiwan and 6 other countries.