Market Share by Top Websites

1 DoubleClick DART is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdsNative is clearly lagging behind, losing to DoubleClick DART in all segments.

Websites Categories

1 DoubleClick DART has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 169 other categories.

2 AdsNative is leading in Newspapers, Engineering & Technology and Equestrian.

Geography

1 DoubleClick DART is leading in most countries, including United States, Brazil, China, Serbia and 87 other countries.

2 AdsNative is leading in Turkey, Pakistan, Indonesia, South Africa and 10 other countries.