adsupply is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
adsupply has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, Internet & Telecom and 49 other categories.
BrandReach is leading in Adult, Relationships & Dating, Gay, Lesbian, & Bisexual, Telecommunications and 2 other categories.
adsupply is leading in most countries, including United States, Philippines, India, United Kingdom and 28 other countries.
BrandReach is leading in China, Germany, Russia, Turkey and 19 other countries.