Market Share by Top Websites

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Advantage Media in all segments.

Websites Categories

1 Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 50 other categories.

2 Advantage Media is leading in Travel, Gambling and Poker.

Geography

1 Adtegrity is leading in most countries, including United States, Canada, Germany, Brazil and 24 other countries.

2 Advantage Media is leading in Denmark and Sweden.