In terms of market share, Adtegrity is clearly lagging behind, losing to Didit in all segments.
Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 54 other categories.
Didit is leading in Health, Medicine and Publishing & Printing.
Adtegrity is leading in most countries, including United States, Russia, Poland, United Kingdom and 9 other countries.
Didit is leading in Saudi Arabia.