In terms of market share, Adtegrity is clearly lagging behind, losing to InfluAds in all segments.
Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 47 other categories.
InfluAds is leading in Internet & Telecom, Computer & Electronics, Marketing & Advertising, Career & Education and 17 other categories.
Adtegrity is leading in most countries, including United States, India, Indonesia, Russia and 13 other countries.
InfluAds is leading in Spain, Turkey, United Kingdom, Germany and 10 other countries.