In terms of market share, Adtegrity is clearly lagging behind, losing to InterMundo Media in all segments.
Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 52 other categories.
InterMundo Media is leading in Shopping, Telecommunications, Consumer Electronics, Home & Garden and 7 other categories.
Adtegrity is leading in most countries, including United States, India, Canada, Germany and 22 other countries.
InterMundo Media hasn't got a lead over Adtegrity in any country.