Market Share by Top Websites

1 Refined Labs is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Refined Labs in all segments.

Websites Categories

1 Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 36 other categories.

2 Refined Labs is leading in Autos & Vehicles, Car Rentals, Shopping, Travel and 22 other categories.

Geography

1 Refined Labs is leading in most countries, including Germany, Austria, Denmark, Switzerland and 23 other countries.

2 Adtegrity is leading in United States, India, Turkey, Spain and 12 other countries.