Market Share by Top Websites

1 Refined Labs is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Refined Labs in all segments.

Websites Categories

1 Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 37 other categories.

2 Refined Labs is leading in Autos & Vehicles, Car Rentals, Shopping, Travel and 25 other categories.


1 Refined Labs is leading in most countries, including Germany, Austria, Belgium, Denmark and 19 other countries.

2 Adtegrity is leading in United States, Turkey, Russia, Australia and 9 other countries.