In terms of market share, Adtegrity is clearly lagging behind, losing to Six Apart Advertising in all segments.
Six Apart Advertising has better usage coverage in more websites categories. Including People & Society, News & Media, Computer & Electronics, Humor and 37 other categories.
Adtegrity is leading in Arts & Entertainment, Business & Industry, Music & Audio, Real Estate and 33 other categories.
Adtegrity is leading in most countries, including Russia, India, Spain, Indonesia and 16 other countries.
Six Apart Advertising is leading in United States, United Kingdom, Canada, Denmark and 2 other countries.