Market Share by Top Websites

1 SmartContext is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including People & Society, Internet & Telecom, Chats & Forums, Shopping and 33 other categories.

2 Adtegrity is leading in Arts & Entertainment, Business & Industry, Music & Audio, Real Estate and 26 other categories.


1 SmartContext is leading in most countries, including Poland, United Kingdom, Germany, Russia and 14 other countries.

2 Adtegrity is leading in United States, Turkey, Australia, Saudi Arabia and 11 other countries.