Market Share by Top Websites

1 SpecificClick is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to SpecificClick in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 114 other categories.

2 Adtegrity is leading in Real Estate, Games, Celebrities & Entertainment News, Video Games and 6 other categories.


1 SpecificClick is leading in most countries, including United States, United Kingdom, France, Norway and 42 other countries.

2 Adtegrity is leading in Turkey, Australia, Saudi Arabia, Kazakhstan and 3 other countries.