Market Share by Top Websites

1 Underdog Media is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Underdog Media in all segments.

Websites Categories

1 Underdog Media has better usage coverage in more websites categories. Including Computer & Electronics, News & Media, Software, Arts & Entertainment and 77 other categories.

2 Adtegrity is leading in Real Estate, Telecommunications, Business Services, Visual Arts & Design and 11 other categories.

Geography

1 Underdog Media is leading in most countries, including United States, United Kingdom, Brazil, India and 59 other countries.

2 Adtegrity is leading in Nigeria, Switzerland, Lithuania, Pakistan and 2 other countries.