Market Share by Top Websites

1 Underdog Media is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Underdog Media in all segments.

Websites Categories

1 Underdog Media has better usage coverage in more websites categories. Including Computer & Electronics, Software, Arts & Entertainment, News & Media and 70 other categories.

2 Adtegrity is leading in Music & Audio, Real Estate, Telecommunications, Business Services and 15 other categories.

Geography

1 Underdog Media is leading in most countries, including United States, United Kingdom, Canada, India and 54 other countries.

2 Adtegrity is leading in Tanzania, Egypt, Bahrain, Hungary and 2 other countries.