Market Share by Top Websites

1 Undertone Networks is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Undertone Networks in all segments.

Websites Categories

1 Undertone Networks has better usage coverage in more websites categories. Including People & Society, News & Media, Shopping, Business & Industry and 68 other categories.

2 Adtegrity is leading in Arts & Entertainment, Music & Audio, Adult, Real Estate and 21 other categories.

Geography

1 Undertone Networks is leading in most countries, including United States, United Kingdom, Poland, Japan and 24 other countries.

2 Adtegrity is leading in India, Turkey, Singapore, Serbia and 14 other countries.