In terms of market share, Adtegrity is clearly lagging behind, losing to Vertical Acuity in all segments.
Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 58 other categories.
Vertical Acuity is leading in Rugby.
Adtegrity is leading in most countries, including United States, Russia, India, Spain and 23 other countries.
Vertical Acuity is leading in Canada, Australia and Kenya.