Market Share by Top Websites

1 Yodle is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Yodle in all segments.

Websites Categories

1 Yodle has better usage coverage in more websites categories. Including Business & Industry, Health, Construction & Maintenance, Dentistry and 140 other categories.

2 Adtegrity is leading in Games, Celebrities & Entertainment News, Online, Video Games and 7 other categories.


1 Yodle is leading in most countries, including United States, Canada, India, Dominican Republic and 44 other countries.

2 Adtegrity is leading in Russia, France, Turkey, Singapore and one other country.