AdTiger is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdTiger has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, People & Society and 72 other categories.
Kitara Media is leading in Food & Drink, Restaurants & Delivery, Tourism, TV & Video and 18 other categories.
AdTiger is leading in most countries, including Germany, Austria, Albania, France and 20 other countries.
Kitara Media is leading in United States, Canada, Brazil, Singapore and 14 other countries.