AdTiger is leading in Top 100K Sites and Top 1M Sites.
AdTiger has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Marketing & Advertising and 75 other categories.
Merchenta is leading in Shopping, Home & Garden, Clothing, Consumer Electronics and 5 other categories.
AdTiger is leading in most countries, including Germany, Austria, Switzerland, France and 18 other countries.
Merchenta is leading in United Kingdom, United States, Ireland, Hong Kong and 5 other countries.