Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdTiger is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 AdTiger has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Marketing & Advertising and 72 other categories.

2 Sanoma is leading in News & Media, Sports, Music & Audio, Newspapers and 27 other categories.

Geography

1 Sanoma is leading in most countries, including Finland, Denmark, Norway, Peru and 24 other countries.

2 AdTiger is leading in Germany, Austria, Albania, United States and 19 other countries.