Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdTiger is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 AdTiger has better usage coverage in more websites categories. Including Business & Industry, Marketing & Advertising, Health, Computer & Electronics and 54 other categories.

2 Sanoma is leading in News & Media, Arts & Entertainment, People & Society, Shopping and 54 other categories.

Geography

1 Sanoma is leading in most countries, including Romania, Lithuania, Finland, Denmark and 37 other countries.

2 AdTiger is leading in Germany, Austria, France, Albania and 12 other countries.