Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, AdTiger is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 AdTiger has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Marketing & Advertising and 73 other categories.

2 Sanoma is leading in News & Media, Sports, Shopping, Newspapers and 27 other categories.

Geography

1 AdTiger is leading in most countries, including Germany, France, Austria, Albania and 20 other countries.

2 Sanoma is leading in Finland, Denmark, Norway, Peru and 16 other countries.