Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdultAdWorld is clearly lagging behind, losing to Direct/ADVERT in all segments.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 152 other categories.

2 AdultAdWorld is leading in Adult, People & Society, Gay, Lesbian, & Bisexual, Gambling and 6 other categories.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Kazakhstan, Belarus and 54 other countries.

2 AdultAdWorld is leading in United States, India, Taiwan, China and 27 other countries.