Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdultAdWorld is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, News & Media and 119 other categories.

2 AdultAdWorld is leading in Adult, People & Society, Photography, Humor and 14 other categories.

Geography

1 AdultAdWorld is leading in most countries, including India, Germany, United Kingdom, Italy and 57 other countries.

2 TripleLift is leading in United States, Colombia, China, Tokelau and 23 other countries.