Market Share by Top Websites

1 Banner Connect is leading in Top 100K Sites.

2 In terms of market share, Advantage Media is clearly lagging behind, losing to Banner Connect in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 36 other categories.

2 Advantage Media is leading in Travel, Gambling and Poker.

Geography

1 Banner Connect is leading in most countries, including United States, India, United Kingdom, Canada and 13 other countries.

2 Advantage Media is leading in Denmark and Sweden.