Market Share by Top Websites

2 In terms of market share, Advantage Media is clearly lagging behind, losing to Banner Connect in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 39 other categories.

2 Advantage Media is leading in Travel, Gambling, Poker, Winter Sports and one other category.

Geography

1 Banner Connect is leading in most countries, including Great Britain, United States, France, Australia and 33 other countries.

2 Advantage Media is leading in Denmark.