Market Share by Top Websites

2 In terms of market share, Advantage Media is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Shopping, Business & Industry, Sports, Tourism and 14 other categories.

2 Advantage Media hasn't got a lead over Open AdExchange in any websites category.

Geography

1 Open AdExchange is leading in most countries, including Denmark, Norway, United Kingdom, Sweden and one other country.

2 Advantage Media hasn't got a lead over Open AdExchange in any country.