Market Share by Top Websites

2 In terms of market share, Advantage Media is clearly lagging behind, losing to Unicast in all segments.

Websites Categories

1 Advantage Media has better usage coverage in more websites categories. Including Travel, Business & Industry, Government, Law & Government and 5 other categories.

2 Unicast is leading in Arts & Entertainment and Performing Arts.

Geography

1 Advantage Media is leading in most countries, including Sweden, Denmark and China.

2 Unicast is leading in United States.