Market Share by Top Websites

2 In terms of market share, Advantage Media is clearly lagging behind, losing to Unicast in all segments.

Websites Categories

1 Advantage Media has better usage coverage in more websites categories. Including Travel, Law & Government, Gambling, Business & Industry and 4 other categories.

2 Unicast is leading in Arts & Entertainment and Performing Arts.


1 Advantage Media is leading in most countries, including Denmark, United Kingdom and Sweden.

2 Unicast hasn't got a lead over Advantage Media in any country.