Market Share by Top Websites

1 Adverline is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Adverline in all segments.

Websites Categories

1 Adverline has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Travel, Shopping and 67 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, People & Society, Computer & Electronics and 25 other categories.

Geography

1 Kitara Media is leading in most countries, including United States, India, United Kingdom, Germany and 40 other countries.

2 Adverline is leading in France, Timor-leste, Belgium, Portugal and 20 other countries.