Adverline is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Adverline has better usage coverage in more websites categories. Including Travel, Tourism, Arts & Entertainment, Business & Industry and 66 other categories.
Merchenta is leading in Products & Shopping, Consumer Electronics and Publications.
Adverline is leading in most countries, including France, Portugal, Germany, Russia and 32 other countries.
Merchenta is leading in United States, Malaysia, Philippines, Romania and one other country.