Adverline is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Adverline has better usage coverage in more websites categories. Including Travel, Tourism, Shopping, Arts & Entertainment and 45 other categories.
PointRoll is leading in Business & Industry, People & Society, Health, News & Media and 42 other categories.
PointRoll is leading in most countries, including United States, Canada, Germany, India and 25 other countries.
Adverline is leading in France, Portugal, Belgium, Italy and 16 other countries.