Adverline is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, News & Media and 92 other categories.
Adverline is leading in Travel, Tourism, Computer & Electronics, Cooking & Recipes and 32 other categories.
PointRoll is leading in most countries, including United States, Canada, India, United Kingdom and 28 other countries.
Adverline is leading in France, Belgium, Thailand, Portugal and 25 other countries.