Adverline is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Arts & Entertainment and 88 other categories.
Adverline is leading in Travel, Tourism, Movies, Home & Garden and 21 other categories.
PointRoll is leading in most countries, including United States, India, Canada, United Kingdom and 39 other countries.
Adverline is leading in France, Belgium, Spain, Portugal and 10 other countries.