Market Share by Top Websites

1 Adverline is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Total Media is clearly lagging behind, losing to Adverline in all segments.

Websites Categories

1 Adverline has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Travel, Tourism and 52 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, News & Media, Gay, Lesbian, & Bisexual and 17 other categories.


1 Adverline is leading in most countries, including France, Germany, Portugal, Belgium and 21 other countries.

2 Total Media is leading in Israel, United States, Venezuela, United Kingdom and 6 other countries.