Market Share by Top Websites

1 ContentClick is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to ContentClick in all segments.

Websites Categories

1 ContentClick has better usage coverage in more websites categories. Including Sports, Arts & Entertainment, Soccer, People & Society and 46 other categories.

2 Adversal is leading in Internet & Telecom, Adult, TV & Video, Games and 5 other categories.

Geography

1 ContentClick is leading in most countries, including United Kingdom, United States, Canada, Ireland and 19 other countries.

2 Adversal is leading in India, Indonesia, Japan, Singapore and 13 other countries.