Market Share by Top Websites

1 Conviva is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Conviva in all segments.

Websites Categories

1 Conviva has better usage coverage in more websites categories. Including TV & Video, People & Society, Business & Industry, Shopping and 17 other categories.

2 Adversal is leading in Arts & Entertainment, Internet & Telecom, News & Media, Adult and 12 other categories.

Geography

1 Conviva is leading in most countries, including United States, Canada, France, Germany and 15 other countries.

2 Adversal is leading in India, Indonesia, Brazil, Croatia and 8 other countries.