Market Share by Top Websites

1 Interpolls is leading in Top 100K Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Interpolls in all segments.

Websites Categories

1 Adversal has better usage coverage in more websites categories. Including Internet & Telecom, Arts & Entertainment, Adult, News & Media and 13 other categories.

2 Interpolls is leading in People & Society, Online Marketing, Business & Industry, Movies and 8 other categories.


1 Adversal is leading in most countries, including India, Russia, Indonesia, United Kingdom and 10 other countries.

2 Interpolls is leading in United States, Canada, Hong Kong, Switzerland and 9 other countries.