Market Share by Top Websites

1 Korrelate is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adversal is clearly lagging behind, losing to Korrelate in all segments.

Websites Categories

1 Korrelate has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Automotive Industry, Business & Industry and 35 other categories.

2 Adversal is leading in Internet & Telecom, Adult, News & Media, TV & Video and 10 other categories.


1 Adversal is leading in most countries, including India, United Kingdom, Indonesia, Japan and 14 other countries.

2 Korrelate is leading in United States, Philippines, Canada, Mexico and 13 other countries.