Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Lifestyle, Health, Sports, E-commerce & Shopping and 12 other categories.

2 Adversal is leading in Computers Electronics & Technology, Arts & Entertainment, News & Media, Science & Education and 2 other categories.

Geography

1 Mercent is leading in most countries, including United States, India, Pakistan, Indonesia and 39 other countries.

2 Adversal is leading in United Arab Emirates, Bahrain, Singapore and South Africa.