Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including News & Media, Business & Industry, Food & Drink, Shopping and 60 other categories.

2 Adversal is leading in Arts & Entertainment, Internet & Telecom, People & Society, Games and 25 other categories.

Geography

1 Moat is leading in most countries, including United States, Japan, United Kingdom, Canada and 35 other countries.

2 Adversal is leading in India, Indonesia, Algeria, China and 3 other countries.