Market Share by Top Websites

1 Revenue is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Revenue in all segments.

Websites Categories

1 Adversal has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Games and 55 other categories.

2 Revenue is leading in Sports, Football, Coupons, Construction & Maintenance and 16 other categories.


1 Revenue is leading in most countries, including United States, Canada, Brazil, Ghana and 16 other countries.

2 Adversal is leading in India, Indonesia, Japan, Turkey and 14 other countries.