Market Share by Top Websites

2 In terms of market share, Adversal is clearly lagging behind, losing to Visible Measures in all segments.

Websites Categories

1 Adversal has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, News & Media, Adult and 16 other categories.

2 Visible Measures is leading in Business & Industry and Marketing & Advertising.

Geography

1 Adversal is leading in most countries, including United States, India, Indonesia, United Kingdom and 19 other countries.

2 Visible Measures is leading in Brazil.