In terms of market share, Adversal is clearly lagging behind, losing to WebTrends Ads in all segments.
Adversal has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Games and 48 other categories.
WebTrends Ads is leading in Business & Industry, Law & Government, Law, Religion & Spirituality and 9 other categories.
Adversal is leading in most countries, including India, United States, Turkey, Brazil and 15 other countries.
WebTrends Ads is leading in Canada, Australia, Guatemala, Argentina and 12 other countries.