Market Share by Top Websites

1 Axill is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to Axill in all segments.

Websites Categories

1 Axill has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, Computer & Electronics and 58 other categories.

2 Adverteerdirect is leading in Shopping, Fashion & Modeling, Health, Classifieds and 22 other categories.


1 Axill is leading in most countries, including India, United States, Brazil, Japan and 29 other countries.

2 Adverteerdirect is leading in Netherlands, Belgium, Switzerland, South Africa and one other country.