In terms of market share, Adverteerdirect is clearly lagging behind, losing to Brilig in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Internet & Telecom and 51 other categories.
Brilig is leading in Motorsports, Finance, Investing, Nutrition and 3 other categories.
Adverteerdirect is leading in most countries, including Netherlands, Belgium, India, Taiwan and 5 other countries.
Brilig is leading in United States, Germany and Italy.