In terms of market share, Adverteerdirect is clearly lagging behind, losing to Dedicated Networks in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Internet & Telecom and 54 other categories.
Dedicated Networks is leading in Chats & Forums.
Adverteerdirect is leading in most countries, including Netherlands, Belgium, Germany, Italy and 24 other countries.
Dedicated Networks is leading in China and Austria.