Market Share by Top Websites

1 HOTWords is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to HOTWords in all segments.

Websites Categories

1 HOTWords has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 110 other categories.

2 Adverteerdirect is leading in Automotive Industry, Conditions & Diseases, Reproductive Health and Home & Garden.

Geography

1 HOTWords is leading in most countries, including Brazil, Mexico, Spain, Timor-Leste and 65 other countries.

2 Adverteerdirect is leading in Netherlands and Belgium.