In terms of market share, Adverteerdirect is clearly lagging behind, losing to Hype Exchange in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Music & Audio, Classifieds and 30 other categories.
Hype Exchange is leading in Games, Marketing & Advertising and Movies.
Hype Exchange is leading in most countries, including United States, India, Russia and South Korea.
Hype Exchange is leading in United States, India, Russia and South Korea.