2
In terms of market share, Adverteerdirect is clearly lagging behind, losing to Intermarkets in all segments.
1
Adverteerdirect has better usage coverage in more websites categories. Including Home & Garden, E-commerce & Shopping, Food & Drink, Reference Materials and one other category.
2
Intermarkets is leading in Sports and News & Media.
1
Intermarkets is leading in most countries, including United States and Australia.
2
Adverteerdirect is leading in Netherlands.