2
In terms of market share, Adverteerdirect is clearly lagging behind, losing to Merchenta in all segments.
1
Adverteerdirect has better usage coverage in more websites categories. Including Home & Garden, Food & Drink, Reference Materials and Science & Education.
2
Merchenta is leading in Lifestyle.
1
Merchenta is leading in most countries, including Australia, China, Ecuador and United States.
2
Adverteerdirect is leading in Netherlands.