Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 73 other categories.

2 Adverteerdirect is leading in Shopping, Fashion & Modeling, Beauty & Fitness, Classifieds and 20 other categories.

Geography

1 Moat is leading in most countries, including United States, Germany, United Kingdom, Canada and 59 other countries.

2 Adverteerdirect is leading in Netherlands, Belgium, Sweden, Lithuania and 2 other countries.